Printing/Branding Methods

Highland Fayre offers a wide variety of printing solutions to cater for the bespoke needs of our customers. Whether it is branding your promotional merchandise or adding a personal message to a gift, we can provide you with high quality finishes.

Screen Printing

This process makes use of spot colours (premixed inks with a standard recipe) and a screen to transfer your logo onto your selected item. A screen made of nylon or polyester is covered by the inverse of your image, so ink can only be printed as your logo. The ink is then spread across the screen and transferred to the surface. Screen printing is generally the most inexpensive option.

Best products to use with screen printing: Tote bags, water bottles, plastic pens, stress balls, and can coolers.
Digital Printing

When you want to print your logo in a multitude of colours, screen printing isn’t going to cut it. That’s when you have to take a step up and move to digital, or full colour, printing. This process makes use of physical printers instead of screens and generally allows you to print over the entire surface. HINT: Digital printing is also referred to as CMYK, full-colour printing, colour burst, and 4-colour process printing.

Best products to use with digital printing: Mouse pads, magnets, and paper products.

Sublimation Printing

This is a procedure for transferring full colour graphics or photographs onto items that are sublimation receptive. The resulting prints are vibrant and photo-realistic which makes the technique popular. Your design or artwork will be printed onto a sublimation carrier which is then heat pressed direct onto the garment or fabric product. With heat and pressure the inks convert from a solid to a gas and penetrate into the surface of the substrate. This gives a far more durable finish in comparison to some other transfer methods where the image is only applied to the surface.

Best products to use with sublimation printing: Mugs, golf products, white panel umbrellas and a variety of garments.

Transfer Printing

Transfer printing is a way of applying an image to a curved or uneven surface. It is a particularly popular method of decorating clothing items such as baseball caps. Baseball caps are difficult to print on because of the complications involved in printing on a curved surface. However, transfers for baseball caps can be printed very quickly and applied very easily, making perfect, economical promotional items.

Best products to use with transfer printing: Tote bags, baseball caps and t-shirts.

Pad Printing

Pad printing is a versatile process due to its unique ability to print on three-dimensional objects. Your design is acid etched into a specialized printing plate where ink is then applied. A soft silicone pad is pressed down onto the plate, and the image is then reapplied directly to the product. Pad printing advantages include improved image detail, improved colour registration and the ability to print contoured surfaces.

Best products to use with pad printing: Drinkware, desk accessories, torches, balls, hip flasks, pens, keyrings and bags

Laser Engraving

This process creates sharp, crystal-clear logos that are unable to be peeled off. Without ink or tool bits, this process is simple, clean, and easy. Logos are programmed into the laser software and then executed onto your items. If available, you can also opt for oxidation, which adds a little more colour to your logo and makes it a touch more distinctive.

Best products to use with laser engraving: Metal pens, wood items (like cutting boards), glass awards, and corporate gifts with metal plaques.

Debossing/Embossing

Debossing and embossing gives your logo a 3-dimensional element. For both processes, dies are constructed from metal in the shape of your logo. The product is then placed between them and heat and pressure push and form the material into the impression you want. Embossing rises from the product, while debossing pushes into the product. For an additional cost, you can also add colour to the logo.

Best products to use with debossing/embossing: Leather portfolios, vinyl pouches, custom chocolates, and backpacks with leather or vinyl patches.

Embroidery

Texturize your logo by choosing embroidery. Any cloth product, and especially corporate apparel, looks great with the vibrant stitching. In the embroidery process, your logo is changed to a digital image and then assigned colour threads. Your garments or blankets are placed in the embroidery machine, the needles go to work, and then excess threads are cut off.

Best products to use with embroidery: T-shirts, blankets, hats, backpacks, and towels.